Digital Media Executive

Job description

Digital Media Executive
Executive Officer Grade

We are delighted to be recruiting on behalf of our client Sport Ireland for a Digital Media Executive to join their Marketing and Communications unit.

Job Purpose
Reporting to the Director of Corporate Affairs, Communication and Marketing, the Digital Media Executive at Sport Ireland will play a key role in executing digital media strategies to enhance Sport Ireland’s online presence, engage stakeholders, and promote its initiatives.

Reporting To: Director of Corporate Affairs, Communication and Marketing.

Duties & Responsibilities

Social Media Management:

* Manage Sport Ireland’s social media accounts, ensuring consistent and
engaging content that reflects the organisation’s values and initiatives and is
aligned with broader public relations and communication strategies.
* Monitor social media trends, track performance metrics, and provide insights
for continuous improvement.
* Ensures timely and appropriate responses across digital platforms where
appropriate, monitoring sentiment and feedback.

Content Creation:
* Create engaging and impactful content for various digital platforms, including social
media, websites, and other online channels that are aligned with Sport Ireland’s
marketing objectives and brand identity and communications strategies.
* Create visually appealing and compelling multimedia content, including
graphics, videos, and infographics, to support and amplify digital campaigns
and promotions and key organisational communications.
* Collaborate with internal teams to ensure content aligns with Sport Ireland’s
organisational goals and messaging.

Website Management:
* Assist in maintaining and updating Sport Ireland’s website content to ensure
accuracy, relevance, and a positive user experience.
* Collaborate with colleagues in the broader Communications, Corporate Affairs and
Marketing Unit to implement digital enhancements and improvements.

Stakeholder Engagement:
* Collaborate with Marketing and Brand Manager and Communications Manager
to identify and leverage digital opportunities for stakeholder engagement.
* Foster positive connections with the online community and respond to
inquiries or comments professionally.

Analytics and Reporting:
* Monitor digital analytics, track key performance indicators, and generate regular
reports to evaluate the effectiveness of digital media strategies.
* Provide recommendations for optimising online presence based on data-driven
insights.

Other Responsibilities:
* Undertake any additional duties as required by Sport Ireland that are pertinent to
the role and organisational needs.
* Using shared tools like content calendars, project management apps, and
communication platforms to improve collaboration and efficiency.

Qualifications
The post-holder should have an appropriate primary degree or relevant experience.

Person Specification
The post-holder will be expected to have at least 2 years of experience in digital media, content creation, or related roles, with a demonstrated understanding of marketing and branding principles.

Ideally, the post-holder will have:
* Proven experience in managing social media accounts and successfully
implementing digital campaigns.
* Strong creative and visual communication skills.
* Proficiency in graphic design tools, video editing software, and other
relevant digital media applications.
* Demonstrated adaptability and initiative in a dynamic team environment,
actively contributing to collaborative efforts and taking ownership of digital
media projects.
* Creative problem-solving skills to address challenges and explore innovative digital
solutions.
* Proven ability to manage multiple projects simultaneously, meeting
deadlines without compromising quality, while also remaining flexible and
proactive in responding to changing priorities or unforeseen challenges.
* A commitment to staying updated on industry trends, emerging technologies, and
best practices in digital media. This includes actively contributing to continuous
learning within the team and integrating the latest insights into Sport Ireland’s
digital strategies.

Note:

This job description is intended to provide an overview of the responsibilities and
requirements for the position. The duties and expectations may evolve to meet the dynamic
needs of Sport Ireland and Communications, Corporate Affairs and Marketing Unit.

Additional Information:
Contract: Full-time, permanent.
Salary Scale: Executive Officer Standard Scale. The appointment will be made on this scale
at a point in line with current Government Pay Policy. New entrants to the public sector
commence on the first point of scale.
Location: Sport Ireland, Sport Ireland Campus, Snugborough Road, Blanchardstown,
D15

If you would like to apply for this position, please send your CV in confidence to
sportirelandjobs@orangerecruitment.ie . Closing date for applications is Monday 20th
January 2025 at 5pm.

Sport Ireland is committed to fostering an inclusive workplace which values and benefits
from the diversity of the workforce. Sport Ireland is an equal opportunity employer of all
qualified individuals. We actively welcome applications from people from all backgrounds
and do not discriminate based on any protected groups. If you require reasonable
accommodations to interview, please let us know and we will do our best to assist.

Sport Ireland is a Great Place to Work® Ireland